12 May 2015

Let's honour the modern father 

Cambridge. 12 May 2015. - The modern day father comes in various forms. Today’s father is no longer always the traditional, married breadwinner and disciplinarian in the family. He may leave the house to go to work or work from home, he can be single or married; gay or straight; a biological, adoptive or step-parent; and a more than capable caregiver to children facing the physical or psychological challenges of growing up.

Well into the nineteenth century, fathers’ roles were primarily to serve as breadwinners and the conveyors of moral values and religious education to their offspring. However, with the advent of industrialisation and urbanisation and as factories emerged as major sources of employment, several generations of fathers became distanced from the household and their families.

Family patterns in the post-industrial society are changing again. With a large proportion of mothers leaving home - many becoming the main breadwinner- the arrival of the Internet and distant working opportunities, many modern fathers' roles involve them much more in the home.

When celebrating fatherhood, it is time to remember that like any other member of the family, fathers too have their own interests and lives.  Despite the changes in the male role, the contemporary debate recognizes men commonly as being competitive and with a greater need to ream. Even many modern fathers follow sport events in a group of friends. What could the loving football fan enjoy more than his own 'World Cup ware'?

A personalised sport bottle with own photographs and texts for the gym or a bike ride or a traditional one pint beer mug with photo on-print are presents for Dads with a difference. Creating a unique supporter shirt, caps or a BBQ apron for a World-Cup-Party at home is fun. For the bread winner who leaves to his office a crystal pen holder block with a laser engraved photograph will avoid having to leave the family totally back home.

The ideal modern father is the one who parents from his heart and models respect towards his children’s mother, who wears a photo apron too and can be seen using a mop, a washing machine, or any home appliance that was taboo in past generations, one who thinks his responsibility as a father is more than bread-winning and disciplining, one who cares not just for the physical needs but bonds with his children and supports their emotional needs.

About FotoInsight Limited
FotoInsight Limited was founded in Cambridge in 2003 and runs an easy to use digital photo processing service for Windows, Mac OS and Linux users, offering an extensive array of award-winning photographic print and photo gifts as well as the photo books, photo poster and photo canvas printing. Prints ordered through FotoInsight are developed at five state of the art photo labs in three countries. The online photo service has grown year on year faster than the photo processing industry and has expanded its services in seven European languages in 32 countries.

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22 April 2015

The photo lab that is fishing for Snap dollars 

Another bite at Snapfish

‘District Photo’ is about to snap-up online photo storage to print site Snapfish from Hewlett-Packard for an undisclosed sum, reports the Financial Times under the headline “HP throws photo service Snapfish overboard”. Palo Alto, California based HP has been trying for some time to spin off its printing business from the rest for the hardware and service operations. As the news of the Snapfish deal broke, HP shares fell another one percent on the New York stock exchange. ‘District Photo Inc’ of Beltville is associated with Devon based ‘Harrier LLC’ with which it has been operating ‘Truprint’ and is serving the budget end of the British photo printing market. 

For ‘District Photo Inc’, a 65 year old company, it’s another bite at Snapfish, which it originally acquired in late 2001, when District Photo was struggling to digest the transition from an analog film-developing lab to a digital lab. According to SiliconNews, HP had acquired Snapfish in 2005 for US$300 million. 

Business Insider: After years of trying, HP sells Snapfish

It is worth remembering that HP has used its once deep pockets for acquisitions in the past. In 2011 HP paid a 79% premium to acquire ‘Autonomy Corporation plc’ of Cambridge for £7.4 billion. The Wall Street Journal reports that “H-P” last month agreed to buy ‘Aruba Networks Inc’ for US$2.7 billion.

HP Unhooks Snapfish

Sources familiar with the Snapfish the deal suggest that it covers staff and technology, but will bind ‘District Photo’ to HP printing equipment. 

HP acquired Ness Ziona, Israel based ‘Indigo Digital Press’ in 2001 for just $680 million, which is now the dominant film and plate free j-i-t print process, popular with printers of photo books. ‘Indigo’ claims to have 4000 customers for its digital presses worldwide.

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26 March 2015

Every Nursery, School And Family Should Play Its Own ‘Face Picture Pairs’ Card Game 

Specialists recommend every family, nursery and school to test children for face perception disorders with a personalised picture pairs card game with faces of classmates or family.

Based on recent scientific reports, it is now recommended to test children more widely for prosopagnosia, generally known as face blindness. A creative tool to test for face blindness are bespoke picture pairs card games. These card games are sold under the name 'Foto Memo'® and promote the mental development, sorting, mental image rotation, matching and develop memory skills. Encoding of novel picture pairs activates the perirhinal cortex (a region of the brain involved in visual perception and memory) and is a real memory jogger for all ages.

Other photo products recommended by neurologists to families, nurseries and schools are birthday calendars, photo books and group photographs. Read more in the report http://iitm.be/faceblnd , with much information on the issue and many helpful recommendations on how to use portrait pictures to diagnose prosopagnosia and help sufferers.

Match the picture pairs of familiar faces
Printing a personal ‘Foto Memo’® picture pairs game from digital images is as easy as buying photo prints online. A set of ‘Foto Memo’® cards of 25 picture pairs costs only £12.99 plus £2.99 delivery at http://fotoinsight.co.uk/gifts/toys---games/picture-pairs-game.html within the UK (or €16.99 plus €4.99 delivery from http://fotoinsight.ie/gift-ideas/toys-and-games/photo-memo.html to Ireland and most European countries). For prosopagnosia sufferers, such picture pairs cards can also be used like flashcards in training vocabulary, but with the pictures of the faces of the people they want to learn to recognise.

Decorating with portrait pictures
Portrait pictures of pupils, educators, teachers and staff decorate many school halls and classrooms. They help face blind children develop strategies to distinguish individual faces. For the prosopagnosia sufferers, specialists recommend making group pictures of similar looking faces. FotoInsight offers poster print (from £1,99 plus p&p), fancy gallery print, foam board prints, acrylic prints and elegant aluminium dibond mounted posters.

Birthday calendars
Calendars with birthday portraits decorate many classrooms and are a special way to remember and celebrate birthdays.

Portrait album
If portrait pictures have been taken for the home, classroom, school gallery or picture pairs or a birthday calendar, then creating a “face book” or portrait album will be an exciting project and is easily done. FotoInsight photographic paper photo albums are a top end product, with an extra-strong bind. This allows children (e.g. the face blind) to take such a portrait album home to learn to distinguish their peers. It is also a popular, hard copy time capsule, of which most parents will be keen to acquire and preserve a print. Photo booklets start from £5.99 (plus delivery). Photographic paper photobooks start from £21.95 (plus delivery).

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06 November 2014

The photo calendar is the perfect gift for 2015 

Weeks used to pass between the moment of taking a picture to being able to show that snap to friends; in the age of Facebook, Pinterest and Flickr, it only takes a few seconds. More and more pictures spread faster and faster. Critics fear that good shots will be lost in the flood of images and not be preserved for future generations. 

Photo calendars
Pictures, books and music in digital format can be distributed cheaply and quickly, but when it comes to presenting digital goods as a gift one is literally empty-handed. The printed image, as a canvas, gallery poster or photo book is therefore still very popular indeed. But during the run-up to Christmas and the New Year it is the printed photo calendar which tops the list of gift ideas.

The advantages of the printed image are clear to the eye Those who assemble an annual selection of the best pictures in a photo book will still be able to enjoy colourful memories of the most beautiful moments decades later. Calendars with space for pictures for each of the twelve months and a photograph for the cover page only require selecting the most interesting pictures of the year once. Thus photo books and photo calendars help to avoid loosing good pictures in the flood of digital images, giving them the special place they deserve.

Something unique to unwrap, touch and display
Photo wall calendars
Creative and personal gifts, which show the recipient the effort spent in selecting or designing such a display of affection, are consistently receiving greater esteem than gifts bought off the shelf.

FotoInsight webshop offers photo calendars on silk-matt or glossy print paper or photographic paper, in various sizes up to A2, as desk top or wall calendars or personal organiser with weekly, monthly, quarterly or annual calendar templates. They make ideal gifts as individual family, birthday, kitchen or decorative calendars. At prices between £10 and £35 there is a photo calendar model for everyone and every use e at http://fotoinsight.co.uk/photo-calendars.html.

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03 November 2014

Photo Advent Calendar with delicious Continental chocolates 

With the new photo Advent calendar with branded German and Swiss chocolates FotoInsight extends its range of photo chocolate Advent calendars which now include the flavors: nougat, dark chocolate and hazelnut from “Sarotti”® and “Confectionery Heidel”®.

 Photo Advent Calendars 
Going back to 19th century customs of counting out the days leading up to Christmas, Advent calendars, particularly for children, started to appear in the early 20th century. Traditionally, Advent calendars were made and filled at home, nowadays many families use supermarket Advent calendars with commercial pictures, often displaying children’s film characters.

Creating your own Advent calendar, without glue or scissors

Those who do not want to feed their loved once commercial Advent calendars off the shelf and would rather like to create or design an Advent calendar with a photograph to remember the best moments of the year, will find help at FotoInsight. At this online photo print service one can get own pictures printed onto a real chocolate filled Advent calendar. The Advent calendar begins on the first of December. Its 24 little doors conceal festively wrapped German and Swiss chocolate. With a nice picture for friends or family, it is easy to create an absolutely unique Advent calendar this year.

Information about the new photo Advent calendar with Continental quality chocolates

Milk chocolate (contains at least 31% cocoa, 23% milk solids); hazelnut milk chocolate (contains at least 25% cocoa, 14% milk solids, 16% ground hazelnut);dark chocolate (contains at least 50% cocoa).
Photo Advent calendar with Continental chocolate
From November 1st FotoInsight will offer a new photo Advent calendar with assorted chocolate from Germany and Switzerland by “Sarotti”® and “Confectionery Heidel”® in size of approx 355 x 245 x 11 mm with a print area of 355 x 245 and a wrap around print of the 11 mm deep edges.
Filling: 95 g net weight
Price: £11.99 (inc VAT)
Turnaround time: Six working days.
Photo Advent calendar with chocolate from “Sarotti”® and “Confectionery Heidel”®:


Information about the photo Advent calendar with chocolate balls

Price of £7.95.
Turnaround time: Six working days.
Individual Advent calendars
Advent calendar picture print
From November 1st FotoInsight is shipping chocolate-filled advent calendar with a personal photo onprint in size 23.5 x 17.8 x 2.5 cm (W x H x D). A picture uploaded over the website is printed on the 28.5 x 22.8 cm large print area (of which 2.5 cm per side folded). The usual 24 doors conceal 24 festively wrapped milk chocolate balls.

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16 June 2014

Fragmented photo print industry undergoing concentration through acquisitions 

FotoInsight takes over smaller rival website www.printing-1.co.uk
Cambridge. 16 June 2014. - In 2007, IITM LLP started a service for the creation and print of personalized photo books, canvas prints and photographic wall calendars under the name ‘Printing-1’. This web presence expanded into a number of European countries in seven languages. The business has now been taken over by FotoInsight Ltd. for an undisclosed sum and the www.printing-1.co.uk websites redirect to http://fotoinsight.co.uk.

For IITM LLP Designated Partner CM states: ‘The online photo printing industry is experiencing rapid concentration. We are confident that printing-1 customer’s will like the award winning software and print quality that FotoInsight offers, which has won top awards in review by consumer magazines, the photographic press across the UK and Europe, as well as by the Gadget Show.’

Welcome Voucher
Celebrating the successful acquisition of Printing-1 FotoInsight is issuing welcome vouchers. Photo enthusiasts who now download the FotoInsight Designer software and order their first real photo book from FotoInsight before 30 September 2014 get £9 off by using the voucher code PRINT1UK (minimum order value £25).

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06 November 2013

Ecce Terram CEO: New Online Print Services could eat Print Labs' Lunch 

Silicon Valley, Cal. November 06, 2013. - "Traditional" photo labs, watch out: a new generation of Web-based photo print services are getting ready to eat your lunch. They have their eyes set on the consumer market, and they are not wasting time.

That is the essence of recent remarks by Frank Simon, founder and CEO of Ecce Terram (Silicon Valley / Germany / New Zealand), the pioneering provider of digital imaging solutions for photo processing centers and leading retailers.

Simon made his comments following the announcement that Wuerzburg, Germany-based flyeralarm GmbH, one of Europe's largest b2b online printers with operations in seven European countries, has launched an online photo print service specifically geared towards consumers.

The new consumer-facing platform, branded as my FLYERALARM, lets online visitors select and design personalized photo products in 11 categories, from photo-imprinted soda cans to high-end photo books. Customers download a client software based on Ecce Terram's Photo2Lab solution. Branded as My Design (for Windows / Mac), it ensures a user-friendly design experience, as well as seamless ecommerce and order processing workflow.

"What impressed us most about the my FLYERALARM team was their forward-thinking approach, focus and keen understanding of today's digital photo services consumer" said Frank Simon. "my FLYERALARM has done its homework. They clearly grasp what their new target market demands now, and where it is heading, and they are determined to use their main advantages, flexibility and speed, to become a major player."

"The current range of photo products is just the beginning," said Stefan Constantin, CEO of my FLYERALARM. "We pride ourselves on being an innovative company and stay on top of the newest trends."

Simon added that his company considers my FLYERALARM a prime example of a new force that is bound to change the photo processing industry. Working with FLYERALARM Ecce Terram added features to its print solution which very much help the customer to visualise what he is buying and provide FLYERALARM with far superior up- and cross-selling tools than online photo labs are currently using.

"Based on recent experience in similar projects, I think it is fair to say that commercial printers seem to be much more flexible, compared to the old guard, in their response to the current shift in the consumer market for photo services and products." Simon said.

Their mantra is 'time-to-market' - not 'time will tell.”


About ECCE TERRAM Internet Service GmbH
ECCE TERRAM, headquartered in Oldenburg (Germany), is a global enterprise focusing on photo ordering solutions and social media services for digital photo labs, retail chains and printing centers ("Photo2Lab Software Suite"). The company has subsidiaries in the US (Silicon Valley) and New Zealand (Auckland).

About flyeralarm GmbH GmbH
flyeralarm GmbH, based in Würzburg, Germany is one of the largest online printers in Europe. The rapidly expanding group of companies focuses on the manufacture, processing and distribution of printed products. Its portfolio includes printed matter of all kinds, from flyers to bound books. flyeralarm GmbH currently operates five production sites around the metropolitan areas of Würzburg and Dresden. Every day, the print specialist processes 10,000 orders on average and in 2012 generated sales of 260 million euros. flyeralarm GmbH was founded in 2002 and has about 1,500 employees. The company’s international footprint includes the United Kingdom, Italy Austria, Poland, Spain and the Netherlands.

About Photo2Lab
The Photo2Lab Software Suite by ECCE TERRAM offers a complete solution from photo ordering to processing in commercial labs. It includes software applications for Windows, Mac and Linux, along with iOS, Android and social networks, as well as state-of-the-art web applications based on HTML5. The modern connection protocol – TRON – is freely available and is supported by a variety of third party manufacturers.
Along with the core photo order processing functions, aspects such as payment, promotion, and adaptation options for affiliates and partners are taken into consideration as part of the white brand solutions on offer. The product range covered by the Photo2Lab Software Suite includes anything from photo prints to photo gifts and hardcover photo albums. Photo2Lab thus offers a flexibility and openness unique to the industry, with the goal of enabling customers of this solution to reduce costs and reach new target audiences.

ECCE TERRAM Internet Service GmbH
Frank Simon, CEO
Phone:  +1 678 244 1521
Fax:    +1 404 586 6824
E-Mail: pr@ecce-terram.com

Agency Contact
IITM LLP is a specialist agency and will be delighted to arrange interviews for example with founder Frank Simon. IITM will be please to provide images, NFR versions for review and background information.

Catalina Martinez
Email: pr (at) IITM.info
Tel. +44 20 3286 7469
Newswire software, Internet, mobile communication

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11 April 2013

“Window of Opportunity” for Large Photo Service Providers  

Stuck with legacy photo processing? SaaS key to social / mobile revenues, says NZ company

Auckland, NZ / Sydney. 11 April 2013. - Yesterday’s digital imaging solutions are ill-prepared for the rapid market shift driven by mobile media and social networks, says Auckland-based Ecce Terram, a global digital imaging company. It now has launched Photo2Home in Australia, a Software-as-a-Service (SaaS) solution for large retail chains, commercial printers and online retailers.

To underline the software’s capabilities, Ecce Terram introduced it with a fully working online store (www.photo2home.com.au). The Photo2Home concept enables photo processing and retail industry leaders to realize new revenue streams and new product lines, by offering consumers new levels of convenience.

Photo2Home has already successfully been deployed in the U.S. and in Western Europe. The comprehensive solution for large retailers and processing centers is positioned not to replace, but to fully complement their existing processing technology, thus protecting prior investments, according to Ecce Terram.

The Photo2Home online store was established to show off the strength and flexibility of the underlying technology to industry decision makers and technology buyers, and to introduce them to the broad range of new business opportunities that await large players who are looking to overcome bottlenecks in their existing infrastructure.

Under the tagline “Create your photo products anywhere, at any time,” site visitors are invited to experience the convenience and versatility of the Photo2Home world. In addition to multi-platform desktop clients, it provides them with an HTML5-based online client, as well as mobile and social Apps, for location-independent mobile photo processing and order needs.

The main advantage of the software’s modular, open structure is that it allows retailers and printers to deploy the elements of the white-labeled version of Ecce Terram’s software suite either individually or all of them combined, like in the fully functional Photo2Home store on the Web.

Ecce Terram’s software addresses a huge challenge currently faced by leading national retail chains and online retailers who offer photo services to their customers: On the customer-facing side, they still rely on online client software for desktop computers to enable consumers to upload their pictures for processing and order photo products. In Europe and in the U.S., most consumers now prefer the convenience of social and mobile media to create and order photo products from their favorite snapshots.
The retail sector and photo service providers in those countries have shifted into high gear to meet their demand. They have created additional revenue streams and new product lines, by offering “apps” for smartphones, tablet computers and social networks.

According to Ecce Terram’s founder and President Frank Simon, the company has created  the new Photo2Home site as a “Window of Opportunity” for large retailers and processing centers.  Mr. Simon welcomes “early adopters” and photo enthusiasts discovering the convenience of the new Photo2Home online store, he said: “We are looking forward to their feedback and insights, which have been proved extremely valuable for our consumer-driven approach to software development.”

Yet the main purpose of the new service is a different one, he emphasized: to show industry customers a way to create new revenue streams without having to abandon existing investments and more proprietary  technology. “We were asking ourselves, what’s the best way to let players in the imaging and print industry and photo enthusiasts actually experience industry-strength solutions that overcome the bottleneck of desktop clients, and take full advantage of the social/mobile shift?” he said.
“Someone recently described the current shift as a ‘window of opportunity’ - for new convenience services, product lines, order channels, revenues.” “So when we conceived the Photo2Home site, that’s what we had in mind,” Mr. Simon said. “We said, let’s build this as a 'window of opportunity' that are proven and work. You can come and see for yourself on the Photo2Home site.”

ECCE TERRAM will present Photo2Home on CeBIT Austrlia in Sydney from May 28 to June 1 in Hall 5, booth X20.2. To schedule an appointment, please contact us via email at cebit2013@ecce-terram.co.nz or via phone at +64 9 304 0709 within New Zealand/Australia , +1 678 244 1521 (EST) within the United States/Canada,, and +49 441 500 120 within Europe.


About Photo2lab
The Photo2Lab Software Suite offers a complete solution from photo ordering to processing in commercial labs. It includes software applications for Windows, Mac, and Linux, web components, and modules for CD processing or mobile platforms, like iOS and Android devices. The modern connection protocol TRON is freely available and is supported by a variety of third parties. These provide solutions for, among other things, set-top boxes or kiosk terminals. Along with order processing, aspects such as payment, promotion, and adaptation options for affiliates and partners are taken into consideration as part of a white label solution. The products can be used to handle anything from photo prints to hardcover photobooks, thus offering unique flexibility and openness with the goal of enabling solution customers to reduce costs and reach new target audiences. 

For more information, visit http://www.ecce-terram.co.nz/

ECCE TERRAM was founded by Frank Simon in 1996. It has specialized in solutions for e-commerce for the photo industry, lab control, e-payment, and content management. The company's Internet applications are used by well-known companies in the photo industry and beyond. Company headquarters are located in Germany, with subsidiaries in the U.S. and New Zealand.

Agency Contact:

IITM LLP is a specialist agency and will be delighted to arrange interviews for example with founder Frank Simon. IITM will be please to provide images, NFR versions for review and background information.

Catalina Martinez
Email: pr (at) IITM.info
Tel. +44 20 3286 7469
Newswire software, Internet, mobile communication

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30 October 2012

Fresh chocolate in Advent calendars with own photograph  

Yet again it’s time for Advent calendars. Chocolate photo Advent calendars are sold each year only during the run-up to Christmas, which ensures that the chocolate is fresh. Those who want to make a truly unique Advent calendar with own photographs will find help at FotoInsight; starting in October, freshly filled chocolate Advent calendars with custom photo-print will again be available online.

The Advent Calendar Season Begins
Anyone not wanting to serve their loved ones with an off the shelf Advent calendar, preferring to create their one design with their own graphic or picture, perhaps reviving the best moments of the year, will find this easy to do at FotoInsight. The online photo service offers to print a digital photograph onto a chocolate filled Advent calendar. The Advent calendars start on the first of December and its 24 little doors conceal tasty milk chocolate balls in festive wrapping. Those who have a nice picture to print can liven up a loved ones Advent with their very personal Advent calendar.

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26 October 2012

Best photo calendar print service in Germany 

Cambridge Company FotoInsight Ltd is the best online photo print service in Germany according to Europe’s largest consumer advice magazine “test”.  

Cambridge. 26 Oct 2012. - Europe’s largest consumer test and advice magazine “test”, issued by the product testing foundation “Stiftung Warentest” has tested glossy photo calendars from 12 online photographic print services in its October 2012 edition and FotoInsight Ltd of Cambridge came out on top.

FotoInsight’s Managing Director Klaas Brumann states: “FotoInsight’s export sales have consistently risen from 70% in 2008 and 2009 to 83% of revenues the current year. Our entire growths is due to increased sales to the more dynamic economies in Scandinavia and in the Eurozone.
FotoInsight Ltd prints with CEWE COLOR AG in Germany and CEWE COLOR LTD in the UK. Generally photo services printing with CEWE COLOR were recognised by the testing foundation to offer a bigger choice and a higher and more consistent print quality than other photo services tested [source: www.test.de/Fotokalender-Zwoelf-Fotodienste-im-Test-4446633-0/].

Mr Brumann adds: “The photo printing business is very sensitive to the consumer’s willingness to holiday and spend. It lags the economic cycle by about six months. FotoInsight is unable to rely on its UK and Irish business alone, needing growth in markets where the economy is still growing. Companies, regardless of their size, should treat the Common Market as what it says in its name. Though this may require hiring staff able to speak other European languages, which the British school system is increasingly failing to provide.

Export driven businesses tend to be run by more flexible business people, which often allows them to thrive in recessions; but Brumann warns: “Only try to sell in Europe if your quality is top-notch.”  

FotoInsight offers British and European consumers easy to use, online photographic printing services and innovative photo print products like photo books, photographic paper albums, personalised Advent calendars, individual calendar prints and many photo gift ideas.


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01 August 2012

School and Office Supplies from a Photo Service 

FotoInsight introduces photo products for the new school year


Cambridge. 2 August 2012. - When the start of a new school year approaches, the school bag needs filling with new stationery. The online photo printer FotoInsight from Cambridge offers a new service to customize such items. The idea is to personally engage the youngsters with their school supplies, to ensure that they will look after them. In addition, own pictures of a pet, a group of friends or recent holidays keep positive memories alive. An aluminium sports flask is less likely to be kicked in-lieu of a football if it bears a personal picture. The school bag will be treated with due care if the the own image has been printed onto it. FotoInsight now prints digital photographs onto practical items like spiral note pads, notebooks or pencil cases.

In time for the new school year FotoInsight presents a new line of school supplies. Examples of products onto which the online photo service applies customer photographs through the free ordering software FotoInsight Designer include:
- Spiral bound notepad A4 (£6.99 / €8.99)
- Spiral bound notepad A5 (£5.99 / €6.99)
- Note pads with photo hard cover (€8.95)
- School Diary (£16 / €19.99)
- Pencil case with photo lid (£12 / €14.95)
- Sandwich box (£8 / €9.95)
- Aluminium sports bottle (£12.99 / €14.99)
- Kids rucksack (£19.50 / €24.95)
- Messenger Bags (£19.99 / €29.99)

Product Personalisation through Mass Customization
The expression Mass Customization is an oxymoron, joining the opposites "Mass Production" and "Customization", which has lately become fashionable. Mass customisation aims at producing goods and services to individual customer specifications with efficiencies and costs similar to mass production. Some firms in the growing photo gifts market, for example FotoInsight Ltd, apply this strategy, using new technologies and innovative structures to submit mass produced items like sports bottles or time planners to an individualisation process, applying user photographs. To achieve costs and delivery times similar to those of mass produced standard items, the production architecture has to be structured in a way that the individualisation takes place at the rear end of the production chain. These firms acquire mass produced components, which were manufactured benefiting from large economies of scale. As the individualisation can only be applied after an order has been placed, the process is called an "X-to-order" production. The gift items market with its strong seasonal fluctuations towards Christmas and Mother's day requires a particularly flexible production process.

Realising own ideas
"Photo labs that want to survive the fast changing photographic printing market have to produce goods in a way that each customer will find exactly what he or she wants", states FotoInsight's Managing Director Klaas Brumann. A growing number of items ranging from the useful to the decorative undergo customisation by application of customer photographs. Users can turn their own ideas into reality, which are often artistic, aesthetic, funny or personal. Consumers' growing design orientation becomes useful on school supplies. Everyday items like notepads, which are often no longer really valued by many pupils, receive a new personal value when they are individual.

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13 June 2012

New Facebook and Smartphone Apps Help Preserve Photographic Memories 

Convenience is key, says Ecce Terram

New York, NY (06/13/2012). Digital imaging solutions company Ecce Terram, with headquarters in Atlanta, GA and Oldenburg, Germany, will introduce a new Facebook app named "Save Your Memories" at this month's industry show 6Sight in New York City.
This step, and the introduction of a similar feature for the line of native mobile apps created by Ecce Terram for smartphones and tablet computers, is aimed at further simplifying and adding convenience to the way consumers save and share their photos.

At a glance, "Save Your Memories" automatically presents users with print order options for images newly uploaded to their Facebook albums or added to their mobile device camera rolls. The user is prompted to select which recently updated images should be ordered for print, using quick-select menu options which are based on the most commonly chosen selections.

"Save Your Memories" enables consumers to realize one of their main goals when using their mobile device or Facebook to store and share photos, according to Ecce Terram: to secure and preserve precious visual memories outside the digital sphere. After uploading new photos, Ecce Terram's new "Save Your Memories" app offers convenient print order options right on the opening screen, for "All Images", "Since Your Last Order", "Last 30 Days", or "Albums".

"It's all about peace of mind," said Frank Simon, President, CEO and founder of Ecce Terram, and the company's founder. "In today's mobile world, the majority of consumers trust smartphones and Facebook with their digital photo collection. But phones break, or get lost or stolen."

"What's more, many people feel uncomfortable with putting all their digital photos in one social networking "basket", Mr. Simon said. Ecce Terram's new "Save Your Memories" app, he pointed out, answers the common need to securely preserve selected visual memories offline.

Ecce Terram, which started in Germany and is the creator of the "Photo2Lab Software Suite", today is considered a pioneer of the digital imaging industry. "Five years ago, successful photo services providers were ready to take processing orders online when consumers sat down at a desktop computer," said Mr. Simon.

"Today, you have to be ready to take an order the second after they take a snapshot with their iPhone or iPad, or when they update their photo timeline on Facebook."

The "Save Your Memories" concept, Ecce Terram points out, is positioned to complement the company's successful "Share your Photo Story" approach. A white-labeled "Share Your Photo Story" Facebook app, as well as social media and co-editing options featured in Ecce Terram's Desktop Client and Online Client software, already enable consumers to jointly create and order photo products, for example by converting Facebook albums directly into presentable photo books.

Combined, the "Save Your Memories" and the "Share Your Photo Story" concepts answer photo services consumer needs and demands in a market that has rapidly shifted to mobile and social networking platforms. The added convenience of white-labeled solutions offered by Ecce Terram, the company believes, will help large photo services providers secure and retain market share and brand loyalty, and build and expand new channels.


Company Contact
ECCE TERRAM will be Technology Sponsor at the 6Sight 2012. On June 25th / 26th, the company will present its Photo2lab Solution and the new apps at the 6Sight Future of Imaging Conference in New York City. To schedule an appointment, please contact us via email at 6sight@ecce-terram.com or via phone at +1 678 244 1521 (EST) within the United States/Canada, +64 9 304 0709 within New Zealand/Australia, and +49 441 500 120 within Europe.

About Photo2lab
The Photo2Lab Software Suite offers a complete solution from photo ordering to processing in commercial labs. It includes software applications for Windows, Mac, and Linux, web components, and modules for CD processing or mobile platforms, like iOS and Android devices. The modern connection protocol TRON is freely available and is supported by a variety of third parties. These provide solutions for set-top boxes or kiosk terminals, among other things. Along with order processing, aspects such as payment, promotion, and adaptation options for affiliates and partners are taken into consideration as part of a white label solution. The products can be used to handle anything from photo prints to hardcover photo albums, thus offering unique flexibility and openness with the goal of enabling retailers or fulfillment providers to reduce costs and to reach new target audiences.

In 2011, Photo2Lab installations handled orders with over 240 million digital photos, 500,000 photo books and photo calendars, a YOY growth of 17% compared to 2010.

For more information, visit www.ecce-terram.com

ECCE TERRAM was founded by Frank Simon in 1996. It has specialized in solutions for e-commerce for the photo industry, lab control, e-payment, and content management. The company's Internet applications are used by well-known companies in the photo industry and beyond. Company headquarters are located in Germany, in the U.S. and New Zealand.

Media Contact
Gerd Meissner, Start Nimble Communications - email: pr@ecce-terram.com

Agency Contact
IITM LLP is a specialist agency and will be delighted to arrange interviews for example with Ecce Terram founder Frank Simon. IITM will be please to provide images, NFR versions for review and background information.

Catalina Martinez
Email: pr (at) IITM.info
Tel. +1 202 4703242

Newswire software, Internet, mobile communication

Keywords: photography, 6Sight, Facebook, apps, photo order software, “Save Your Memories”, Share-your-photostory, print order, processing, photo finisher, photographic industry

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